Earlier this month, our RAM dealers near Toldeo, OH talked about the brand’s sponsorship of the Michigan State Fair, and how that’s part of the company’s larger commitment so U.S. agriculture and farmers. As it happens, the automakers have found another way to celebrate America’s farms and farmers. At the Farm Progress Show last month, the company announced the 2018 RAM 1500 Harvest Edition, the first pickup truck built specifically for the agriculture market.

For farmers who need to navigate pastures, farm roads, and other difficult terrain, an increased ride height and tough tires designed to work both on- and off-road will make the drives comfortable and easy. Side steps will help drivers and passengers easily get in and out, and a spray-in bedliner will stand up to whatever needs hauling. Mud flaps and rubber floor mats are ready to handle the dirt from fields, while available heated seats will make winter chores much more pleasant. And just because the 2018 RAM 1500 Harvest Edition is meant for the outdoors doesn’t mean it can’t provide a fun drive experience and advanced technology. A Uconnect 4C touchscreen radio includes navigation and 4G Wi-Fi, allowing drivers to stay connected while they work and keep up-to-date on the latest weather, traffic, and more. And for those who need a little more power, farmers and other agriculture experts will be able to get a Harvest Edition of a RAM 1500, RAM 2500, or RAM 3500, ensuring they’ll be able to get the abilities they need along with the rest of the great Harvest Edition features.

It’s clear that RAM automakers have worked hard to create a truck that can really provide what farmers and the agricultural market need. That kind of dedication is one of the reasons we’re proud to carry RAM trucks here at Monroe Superstore. Toledo, OH, and Dundee, MI drivers can find out more about the 2018 RAM 1500 Harvest Edition at our dealership here in Monroe, MI.